Effective Account Based Marketing Strategy

Identify a set of high-value accounts and create personalized campaigns for a more effective account based marketing strategy.

Playbook

Stop chasing unqualified leads. Start winning high-value accounts.

Understand how to establish a cadence of news pushes including press releases and developing angles and pitches to secure coverage in targeted outlets.

Account Based Marketing Playbook

Strategy. Planning. Execution. At all levels

Strategic Planning

Data-Driven Targeting

Personalized Content

Multi-Channel Engagement

SEO Savvy

Case Study

23% lead conversion and 2,696 converted leads with ABM

Learn how a B2B tech company leveraged buyer journey mapping to create targeted drip campaigns and developed personalized outreach across marketing and sales channels to reach key decision-makers.

The power of partnership

As a ZoomInfo MarketingOS Marketing Agency and Preferred Partner, eMa utilizes this industry-leading platform to deliver actionable account based marketing strategy, backed by the best data. This powerful integration empowers you to:

1

Understand the nuances of the software and high-tech landscapes.

2

Craft targeted, personalized messaging that resonates with your audience.

3

Track and measure the performance of your ABM campaigns.

4

Automate tasks and streamline your ABM efforts.

Ready to Attract, Nurture, and Convert?
Let’s work together for continued success